After years of stalking the runway with her supermodel alumni (Cindy and Helena are still her besties) it was no surprise when Gail Elliott started her own fashion label. Launching with a line of silk slips in the nineties (which were, naturally, gifted to her model pals), Gail's line Little Joe Woman quickly took off. Now, nearly 15 years later, she has relocated to Bali to continue working on her label, open a boutique, and run her online store. She invited us into her stylish villa that she shares with husband Joe Coffey and revealed a beauty routine that is as comprehensive and knowledge-filled as one would expect from a model who has shot with everyone from Meisel to Testino.
Laid back luxe meets pure Bondi chic at Little Joe Woman by former supermodel Gail Elliott. Adding serious fashion cachet to the island, Little Joe Woman is all about capturing that jetset, supermodel style. Think glam island attire that screams beach babe (not beach bum): silk lingerie, floaty frocks, leather sandals, off-shoulder tops, tote bags, and handmade panama hats from Ecuador – perfect for summer fests, high season parties, or simply sunning yourself around the world in ultimate supermodel style.
"I was extremely fortunate to enjoy a successful 24 year career as a model based in New York in the 80s and 90s but had begun to feel a need to express my learnings and fashion thoughts and feelings creatively."
In my journey through fashion, I’ve had the privilege of working with some of the world’s most beautiful women. Many of my dear friends are “supermodels”, women who represent an ideal standard of beauty.
Through her daily Instagram posts, Gail is quite open about her feelings for husband and soulmate Joe Coffey. As they base their lives in Bali, they are often seen lunching, walking the pooches or shooting new campaigns for Little Joe Woman. Joe is the man behind the lens for most of the photo shoots.
With love in the air, I decided to talk romance with Gail …..
Our fave fashion blog ‘On Any Given Day’ has launched an oh-so fabulous shopping experience to give you a local’s perspective on Bali’s best fashion spots.Read the complete article here.
On March 6, 1991, Gianni Versace forever changed the fashion world after showing his Fall Winter collection, appropriately dubbed “The Freedom Collection”. He is often credited with creating the ‘supermodel' after causing a global sensation when he sent sent four models, Cindy (Crawford), Linda (Evangelista), Christy (Turlington) and Naomi (Campbell), down the runway miming to George Michael’s song Freedom. Those models (along with Tatjana Patitz) had starred in video which was on heavy rotation on MTV, so the image of them at Versace's show singing along to “Freedom" not only captured the imagination of the fashion industry but also came to define an era.
My style can best be described as: a combination of rock-chic elegance and boho-luxe with a touch of haute-hippy
A Little Joe Woman always: has impeccable manners, is always excited to travel, loves and appreciates life
It was the haircut that sent shock waves through the fashion world. In 1988, Linda Evangelista’s long brunette locks were cut into a boyish crop by hairdresser Julien d’Y’s. Though Linda’s initial reaction was one of shock and tears, the haircut would be transformative to her career and catapult her into the modeling stratosphere.
As the Fourth of July holiday is being celebrated in America, I thought it appropriate to dedicate a post to an American icon. And when I think about a designer that best represents American heritage and values, none other is more emblematic than Ralph Lauren.
I’m a print girl. In fact, I’ve always been drawn to prints and patterns that create a bold fashion statement. Prints are timeless, add edge to a wardrobe, and appeal to a diverse age group (great style knows no age after all). While some people love print, others won't go near it, but I’ve had an affinity towards patterns and they have been a part of my personal fashion history.
It all starts with the Hamptons. Twelve years ago, I launched Little Joe Woman in New York's seaside villages known as the Hamptons. Our first collection consisted solely of a few key pieces--six slips and camisoles-- but now has grown to a global brand that includes dresses, tops, handbags and accessories, and yes even a Hamptons tote. And so I’m thrilled to announce that Little Joe Woman by Gail Elliott will be a part of a collection of items curated for the new Hamptons boutique, Knockout Beauty, opening this Friday in time for the Memorial Day holiday.
I was first discovered working at a McDonald's when I was 15 years old. Just kidding, you tend to hear stories about how girls were discovered working in a fast food restaurant or at an airport but my story isn’t as serendipitous.
Best in Bali - You would had to have been in a coma in the 90s not to have glimpsed at least once the realm of the supermodel and their rock and roll pulp fiction lifestyles . The supermodels were pioneers of the current notion of celebrity by transferring its epicentre of attention from Hollywood to a handful of goddesses who graced the covers of Vogue and Rolling Stone. The beautiful people evolved into one great editorial fairytale the world couldn’t get enough of. My question is 20 years on what happens after supermodels reach the other side of 40? Where do they go, how do they redefine themselves, and what will they never return to?
I’ve always been a music girl. Whether it was a music video for Duran Duran, dinner and dancing with rock stars after a Versace show, or being moved by music as I walked down a runway when I was a model (Marc Jacobs’ infamous grunge collection for Perry Ellis was a memorable one--more on that in an upcoming blog post), music has always been a part of my life. I met my husband and Little Joe Woman co founder Joe Coffey in a nightclub, so it's safe to say that music has been an integral part of my life.
I recently returned from a trip to London where one of the highlights was catching up with my bestie Yasmin Le Bon (aka Yassy). We met for a long lunch with our husbands, and catching up with Yassy always brings back memories of us as young girls just starting out in the modeling industry. It’s been a while since I’ve seen her as she resides in London and I’m now in Bali. Yet despite time and distance, Yassy and I can always pick up where we left off much like the first time we met. She’s been my “person” for the past thirty years.
I’m taking you on a trip back to the 80s and 90s, before Instagram, before social media, before cell phones! There were no Kardashians, the red carpet wasn’t the fashion show it is today, and MTV was new (and played videos, usually my friends Duran Duran). The only information you could access about fashion was through the fashion bibles of the time: British, Italian and U.S. Vogue, Harper’s Bazaar and Elle.
I’m still in London celebrating with family for my father’s birthday and seeing my besties. Since we're in Europe, it only makes sense to make a quick stop in beautiful Paris, this time to celebrate Valentine's Day with my other bestie, Joe. So what to wear on one of the most romantic days of the year in one of the most romantic and fashionable cities in the world is on my mind..
We go to extreme lengths these days to feel sexy – spending hundreds on dresses that accentuate curves, lengthen our limbs and barely cover our bodies. Gone is the vogue of an elegant sex appeal. Sex appeal is embraced, not acquired, and comes from a feeling within yourself.
Where to shop for clothes: I like Sabia for beautiful, simple beach clothing and accessories. We’ve just opened a Little Joe Woman by Gail Elliott boutique on Jl. Petitenget in Seminyak (above) which is very exciting for us. The store carries our Endless Summer collection of all my favourite resort pieces, as well as our new accessories line of handbags, beach bags, beach towels, wide-brimmed Panama straw hats, sandals, swimwear and jewellery – perfect for every vacation.
Elliawear.com - We sit down with the Creative Director and Designer of Little Joe Woman, Gail Elliott, to chat about her beginnings, inspirations and what’s next for the stand out label.
FRV Bali - In news that will make Bali style hunters clap their hands with glee, the one and womens-wear brand Little Joe Woman by Gail Elliott has made its way to the island and opened its doors in Seminyak.
BEAUTICATE - the celebrated online destination for beauty tips and makeup ideas from the biggest leaders in style, models, bloggers, and makeup artists - this month interviewed our Co Founder & Creative Director Gail Elliott.
Gail Elliott’s career in fashion was always inevitable for the former supermodel and now fashion designer and owner and creative director behind the fabulous clothing boutique Little Joe Woman. The now Bali based designer is our first guest in our “At Home with… series”.
The model turned designer gives us her favourite Bali travel tips.
Following the local success of her label Little Joe Woman, model turned designer Gail Elliott has opened her first boutique outside Australia, launching a store in Seminyak, Bali. We quizzed Elliott on her favourite Bali haunts and what she packs to stay stylish while travelling…
We love how the people at FAUVE in Bali led by their go-getting Julhenry adopt a holistic approach to our business. These guys first and foremost operate a leading model agency. But FAUVE don't stop there! They are also leaders in the field of hair and make-up. Then, just to complete the circle they produce a magazine FAUVE.
Lisa Teh is the Editor-in-chief of Couturing.com, an online platform based out of Melbourne. I caught up with Lisa during her recent trip to Bali when she visited the newly opened Little Joe Women Store and she shared with me some of her favourite things, her thoughts on the new collection and her favourite places to stay in Bali.
Meet Gail Elliott - the divine model who rose to fame in the 80's.
Hot in demand she has collaborated with some of our favourite names in fashion including Mario Testino, Marc Jacobs, Versace, Dolce & Gabbana, Steven Meisel and Cindy Crawford, who also happened to be one of her bridesmaids (talk about wedding party perfection!).
Last month we were busy shooting the Little Joe Woman by Gail Elliott Resort collection in beautiful Bali, our home away from home. We flew half of our team over from Sydney and used talent from Bali to shoot our Oceania Resort 2014 collection in a studio in Canggu. There are some incredibly talented people here now as Bali has become a very chic place to have a home. The Resort collection is full of exquisite, easy to wear pieces that have a distinct undone sensuality and charm.
At the end of last month, my husband Joe Coffey (CEO of Little Joe Woman by Gail Elliott) and I, set off for London for our good friend Yasmin Le Bon's surprise 50th Birthday party. The celebration was hosted by Yasmin’s husband Simon Le Bon and members of Duran Duran at One Lombard Street in London’s EC1. The evening was a complete surprise to Yasmin, she thought she and Simon were going for dinner to celebrate his birthday which was two days later.
Little Joe Woman is the highly sought after label designed by former supermodel Gail Elliott and takes on a luxurious rock chic attitude. Since returning to Australia, the brand has evolved to include a focus on softer wardrobe staples as well as luxe statement pieces, ideal for creating the perfectly balanced wardrobe.
I love my office and the team that work around me. I find it such an inspirational place to be, surrounded by beautiful images, my favourite photography books – some of which I collected whilst living in New York for 24 years.
ModelCo recently teamed up with supermodel-turned-fashion designer extraordinaire Gail Elliott, to produce an exclusive collaboration in partnership with her contemporary women’s clothing brand, Little Joe Woman by Gail Elliott.
Elle Magazine closed Mercedes-Benz Fashion Week Australia with a very stylish and extravagant ‘Runway Party’ to launch the magazine whose first issue will be on news stands in late September.
Model, singer & TV Presenter Erika Heynetz looked stunning as she took to the runway to sing “Confide In Me” in French.
From her 24-year career as a top model (alongside the likes of Cindy Crawford and Yasmin Le Bon), to her own label, Little Joe Woman by Gail Elliot, Gail Elliot has experienced the world of high fashion from every angle. We sat down with Gail Elliot to find out what modern glamour means to her, and where she finds her inspiration.
Super Model & Fashion Designer Gail Elliott talks beauty, her life and career as one of the worlds top Super Models and how she manages to look forever-young. There is something truly mesmerising about Elliott as she poses effortlessly in front of the camera.
Ladies, for fashion inspiration look no further! Gail Elliott is a fashion extraordinaire, style icon and the brains behind the Little Joe Woman brand.
This post features the second half of Gail’s In Style Magazine Fashion Diary.
Our beautiful Creative Director, Gail Elliott, shows off her wardrobe shrewdness in the November issue of In Style Magazine’s Fashion Diary. Gail Elliott is one of those women who always looks chic and confident in whatever she wears. Her glamorous and subtly sexy disposition radiates through her fashion sense.
The gorgeous Kate Waterhouse is a media personality, journalist, radio talent, has her own blog katewaterhouse.com and is a columnist for The Sun-Herald.
Tanja G is a multitalented creative genius. Tanya is a fashion director, stylist, photographer, Vogue Australia contributor, writer, model, and the founder of much loved blog My Empirical Life.
My dear friend Terry Biviano is a talented shoe designer, the wife of Roosters Captain Anthony Minichiello and mother to their new born daughter Azura. She’s also unbelievably funny, is dedicated to her family, can talk to anyone about anything at anytime and impressively knows every NRL football rule!
Hermione Underwood is the director of successful Sydney based PR agency The H Collective. Hermione shares her love of fashion and life through her Instagram, which features her effortlessly chic style, travel adventures, and her gorgeous four-legged friend Mash.