Founded in New York, moved to Sydney and now based on the amazing island of Bali, Little Joe Woman by Gail Elliott is a women's fashion brand of resort wear, and it’s Co-Founder, Creative Director and Designer Gail Elliott is a world-renowned model and beauty icon.
Gail has graced the fashion pages, covers and runways for the world’s top international fashion magazines and designers and is known for her sense of style.
Gail and her husband, Joe Coffey who is the CEO of their brand Little Joe Woman by Gail Elliott, lived in New York for 24 years where she enjoyed a long and successful career as a model and he as a property developer.
As a young woman living in the city during the famous ’supermodel’ era, Gail worked for all the preeminent designers and heralded photographers, stylists and fashion editors and came to appreciate quality, luxury and how beautiful clothes can make a woman feel.
The brand was inspired by Gail’s need to express her fashion experience and style in a hands-on and creative way by balancing style, comfort and rock-chic elegance and draws on inspiration from her life and her love of the fashion world.
