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"Meet Shabnam Melwani who creates intentional jewelry with crystals through her brand SunMoonRain who I collaborated with on a line of bangles and bracelets we designed together.
A style icon in her hometown Singapore, she used to head MTV Asia’s PR, opened the first Giuseppe Zanotti boutique in Singapore and is currently living in Los Angeles studying her other passion, architecture & interiors.”

Gail Elliott
Co Founder + Creative Director
Little Joe Woman by Gail Elliott



Whats your favourite beach?

Karma Beach, Bali


What’s your star sign?



Favourite piece of jewellery?

A bespoke ring of my son’s Zach & Luca & my initials by my close friend Maria Mancuso Gersh


  What are you reading?

A Woman Makes a Plan - Maye Musk


What do you like to cook?

I bake. And make a wicked Lavender Lemon cake : )


Any favourite Little Joe Woman pieces?

All our LJW X SunMoonRain collaboration bracelets & Goddess bangles!

Soak up the sun silk dress ( I have 3 of them!), Pretty Lane silk camisole’s



What are you watching?

Bling Empire on Netflix


Favourite flower?

Sunflowers. I love that they always grow towards the sun, always “looking” on the bright side of life.


Favourite hotel?



What’s your fashion style?

Ever-evolving. Living in LA I’ve gravitated to edgier & more clean-lined silhouettes.


What are you working on?

A collection of natural soy candles infused with crystals using my custom blended natural scents


What have been your quarantine saviours?

#zoomyoga with @globaltribe_retreats & Jeni’s Splendid ice-cream


Can’t live without?



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